1.
Tran TN, Tieu VT. The impacts of consumer value and brand identification on brand loyalty and electronic word of mouth: the case of smartphone market in Ho Chi Minh City. JIEM [Internet]. 2021 Dec. 27 [cited 2024 Nov. 21];20(2):60-74. Available from: https://jiem.ftu.edu.vn/index.php/jiem/article/view/36