Vu, T. K. C. and Tran, M. D. (2015) “ Exploring the effects of the perceived fit with corporate social responsibility on brand loyalty in the tobacco industry”, Journal of International Economics and Management, (76), pp. 52-69. Available at: https://jiem.ftu.edu.vn/index.php/jiem/article/view/135 (Accessed: 26April2024).